Cheer for Hungary and help set a record this summer

Telenor to prepare Hungary’s longest fan scarf

This summer will be about cheering for sports teams for many people. Telenor will join them with a community record attempt aiming to prepare Hungary’s longest fan scarf. The scarf will display messages supporting the Hungarian team. If you want to contribute your message, please send it to where you can also order your own personal fan scarf.

There are many controversial topics in everyday life, but major sports events, rooting for athletes bring people together and help them put their conflicts aside. This is the concept behind Telenor’s record attempt aiming to create Hungary’s longest fan scarf for the major sports events of the summer.

“We can make it together”, “We are rooting for you”, “Go Hungary” – such messages are being collected on the page where everybody can join the record attempt by uploading their message of up to 20 characters to support the Hungarian team. Every new message adds one more meter to the length of the scarf – both digitally and, if the record attempt is successful, also physically. The page includes a counter showing the progress of the record attempt and a visual image of the scarf of national colours displaying the messages contributed to date.

We want this special scarf to be at least 1,600 meters long to break the current Hungarian record. Once the record is registered, the scarf will also serve its original purpose as every contributor will get the piece displaying their message so that they can use it to cheer for the Hungarian team.
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